Switzerland

Switzerland is sporty. And it is getting stronger.

Hiking, cycling, swimming, skiing and jogging have led for years, and strength training has grown the most. This is how Switzerland trains, and this is how Fitiva fits in: with coach search, Ava and prices in euros.

Sport in Switzerland

The Swiss pentathlon. And strength training.

Hiking, cycling, swimming, skiing and jogging top the list. What's new is how strongly strength training and yoga are growing. Around 18,400 sports clubs have just under 2.5 million active members, children included.

52%are very active: several times a week, at least three hours in total
1.45 millionmembers of fitness centres, 16.0% of the population, the highest share in the DACH region
37%of people who do sport use digital helpers such as apps, videos or fitness trackers

The most popular sports

Share of the population aged 15 and over, 2026. Green: growth since 2020 in percentage points.

  1. Hiking49.0%
  2. Cycling33.6%
  3. Swimming24.7%
  4. Skiing23.3%
  5. Jogging, running23.2%
  6. Strength training +6.419.7%
  7. Yoga, Pilates +3.316.1%
  8. Fitness training14.9%

Source: BASPO (Swiss Federal Office of Sport), Sport Schweiz 2026, survey of 14,791 people. As of 09/2026.

For the first time

More in fitness centres than in clubs

Among people aged 15 and over, more are now members of a fitness centre than of a sports club. 19% are active in a club.

The most loyal

People who train strength stick with it

On average on 100 days a year, more often than for any other sport in the study. Hiking comes to 20 days.

Outdoors

Nature is the biggest sports ground

Two thirds of the population do their sport out in nature. And more and more people train at home.

Fitiva in Switzerland

Get stronger. With a plan, Ava and a coach.

The app is the same as in Germany and Austria. Prices are in euros, and you pay by card.

For athletes

From the weights room to the hiking trail

  • You log strength training set by set, with records and streaks. Hikes and bike rides with route and elevation gain.
  • You log food with one sentence to Ava. She estimates amounts, calories and macros.
  • On the map you search for coaches, for example for strength training, yoga or Pilates, and book directly.

Free, Ava included. Premium at the launch price of €2.99 a month or €28.70 a year, for everyone who starts by 31 December 2026. Final prices in euros.

Start for free

For coaches

Switzerland is a launch country

  • You sign up with Switzerland as your country. Your Stripe payout account is opened in Switzerland.
  • You set your session prices in euros. Swiss francs are not available in the app yet.
  • The pin on the map is free. Athletes book with you and pay online or in person.

Start at €0. Pro €14.99, Elite €29.99 a month at the launch price, in euros, both free for 14 days.

Start as a coachMore for coaches

The map in the app shows you which coaches and events there are in your region. Tracking and Ava work everywhere, even without a coach nearby.

The map

Coach or run club? Both on one map.

This is how Fitiva shows you who coaches in your region and which events are coming up. Tap a pin.

Find a coach near youDiscover events

Questions

Common questions from Switzerland

Which currency do I pay in?

In euros, by card. At the launch price, Premium costs €2.99 a month or €28.70 a year, for good, for everyone who starts by 31 December 2026. New subscriptions from 1 January 2027 cost €4.99 a month or €47.90 a year.

Is there anything on top of the price?

Not from Fitiva: the price you see is the final price. Whether your bank charges a fee for a payment in euros depends on your card.

Can I subscribe to Premium in Switzerland?

Yes, in the app with your card, including the 14 days free when you first start. You can cancel at any time in the app.

Is Fitiva available in French or Italian?

Not yet. Fitiva is available in German and English. In Switzerland the app opens in German, and you can switch it to English at any time.

Can coaches from Switzerland sign up?

Yes. Switzerland is one of the three countries where coaches are on board from launch. When you sign up, you choose Switzerland as your country, and your Stripe payout account is opened there. The country cannot be changed later.

Are there coaches in Zurich, Basel or Bern?

The map in the app shows you: there you see who coaches near you, and the price in their profile before you book. We make no promises for individual cities. Tracking and Ava work everywhere.

Also on board

Fitiva in Germany and Austria

How it looks

One evening. Two sides.

Lena logs her food and trains, Marcus sees it right away and plans her next week.

For athletes

Nutrition, training, progress.

One sentence to Ava logs your food. Training set by set.

Start for free

Free, Ava included. Premium at the launch price of €2.99 a month, in euros.

An example with sample data: Lena writes Ava one sentence, and her dinner is logged. Then she finishes her workout set by set and sets a new record. Her coach Marcus sees both straight away and sends her the plan for next week, which arrives as a notification on her phone.

For coaches

Booked, paid, planned.

Booked and paid online or in person. Ava drafts the plans.

Start free as a coach

Start at €0. Pro €14.99, Elite €29.99 a month, at the launch price, in euros.

An example with sample data: Coach Marcus gets a booking from Jonas, €65 paid. Lena's dinner and her new record show up in his activity stream, without a screenshot. Ava drafts Lena's next plan, and Marcus approves it with one click.

Sample data